Google starts licensing Stadia tech to other companies
When Google shut down its internal Stadia game development studios earlier this year, Stadia general manager Phil Harrison said the company planned to "work with partners seeking a gaming solution all built on Stadia’s advanced technical infrastructure and platform tools." We're starting to see that strategy in action, as Google is now licensing Stadia tech to other companies.
As first reported by 9to5 Google and confirmed by IGN, AT&T is using the tech to offer wireless subscribers the chance to stream Batman: Arkham Knight (which isn't available on Stadia proper) for free. Customers can play the game for a limited time at up to 1080p through Google Chrome or Microsoft Edge.
"This is being powered by the Stadia technology," an AT&T spokesperson told IGN. "For this demo AT&T created a front end experience to enable gamers to play Batman: Arkham Knight directly from their own website and the game is playable on virtually any computer or laptop."
Oddly enough, subscribers can't take advantage of this offer on a smartphone, despite it seeming like a solid opportunity for AT&T to show off its network capabilities. AT&T even offered six months of Stadia Pro access to 5G and fiber internet customers this year.
Harrison said in February that offering game streaming tech to other companies (without Stadia branding in this case) was "the best path to building Stadia into a long-term, sustainable business that helps grow the industry." Although Google isn't making its own games for Stadia anymore, it has continued to add third-party games to the store.
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